Brand & identity designWeb & socialLead generationSouth African studio

Bring your brand to life.

A design studio at heart. We craft the brand, build the presence, and now drive the growth behind it. Every brand needs a pillar, and we build all three.

Graphic DesignSocial MediaWebsite DesignLead Generation
94%of first impressions are designSource: industry first-impression studies

The LATO difference

People decide how to feel about you before they read a word.

Get the brand right, and everything you build on top of it works harder. Your site, your social, your outreach. A logo from one place, a website from another, social from someone else, and a brand that looks different everywhere. We design the whole thing as one.

Pieced together

  • A logo, but no real brand system behind it
  • Design that looks different on every channel
  • A website disconnected from the brand
  • Marketing bolted on with nothing to back it
You look improvised.

The LATO way

  • A complete identity, built to last
  • One consistent brand, everywhere it appears
  • A site and socials that extend the brand
  • Growth built on a brand people already trust
You look like the real thing.

The three pillars

It starts with design.

Our roots are in brand and identity. From there we build the presence to carry it, and more recently the growth engine to put it in front of the right people. Take one pillar, or all three.

01

Build Trust

A brand people believe in, with a logo, identity and a complete CI pack. The credible foundation every business needs before it can grow.

Our core craft · Once-off project
02

Build Presence

Show up everywhere that matters, with a fast, modern website plus on-brand social content, so you look the part across every channel.

Once-off or retainer
03

Accelerate Growth

Our newest pillar. Once the brand's in place, our Growth Accelerator puts it in front of the right people, and tracks every touch to revenue.

Our newest pillar · Retainer based

Pillar one · Build Trust

A brand built to last.

Logo, full visual identity (colour, type and the rules that hold it together) and a complete CI pack. The credible foundation every business needs before it can grow.

What’s included

  • Logo & marks
  • Colour & type system
  • Brand guidelines
  • CI pack

Pillar two · Build Presence

Show up like the real thing.

A fast, modern website plus on-brand social, so you look the part everywhere people find you, and every channel extends the same brand.

What’s included

  • Website design & build
  • Social templates
  • On-brand content
  • One consistent system

Accelerate Growth

And when you're ready to grow.

Once the brand and presence are in place, our newest pillar puts them to work. You get qualified leads, reached personally and tracked to the rand. You make the final call and keep the relationship.

  1. 01

    Build the list

    Clay AI-builds a list of every company that fits your exact ideal-customer model.

  2. 02

    Find the champion

    We identify the person who feels the pain day to day, like the Operations Manager.

  3. 03

    Get past reception

    The exact phone, email and LinkedIn for that specific role, with no gatekeepers in the way.

  4. 04

    Reach out, personally with customisation

    Lemlist runs hyper-personalised, multi-touch outreach across email and LinkedIn.

  5. 05

    Warm the room

    We warm the champion and capture the decision-maker, then you make the call.

  6. 06

    Track everything

    Every call, message and connection is logged, for fully attributable revenue and growth.

What good looks like

The numbers behind the model.

Published industry benchmarks for the tracked-outbound approach we run. This is what strong performance tends to look like.

Sources: Sopro 2025 B2B cost-per-lead benchmarks, Overloop and GrowLeads outreach data. Your results will vary by market and offer.

$45 to $120
Typical cost per lead for tracked cold outbound, against $100 or more per lead on paid ads.
+40%
More booked meetings from multichannel outreach (email plus LinkedIn) versus email only.
34%
Reply rate for warm, multi-threaded outreach, against roughly 5% for plain cold email.

The studio

A small team that does it all.

In-house design, development and growth, so brand, presence and lead-gen all come from one place.

Lavita
Founder · Head of Graphics
Matteo
Founder · Operations
Mel
Web Developer
Daniel
Growth Specialist

Book a 30-minute free consultation

Start with one pillar.

Tell us what you're working on and we'll set up a free 30-minute call. No obligation, just a clear next step. We reply within two working days.

Prefer to talk now? WhatsApp us or email info@lato-studio.co.za

Questions

Good to know.

The things people ask before we start. Anything else, just ask on the call.